So it finally happened – I’ve had my first RSA in 9 years.
And what an experience. Suffice to say that I ended that week with no voice, a bad back, and minimally functioning knees, but given the premise of the show I’d peg is as a huge success.
First – having BSides to catch up with friends and colleagues was a perfect beginning to the week (not to mention the weekend in Napa right before – thanks for having me, Tenable!). There still is a huge value that I see in BSides, and BSidesSF specifically. Albeit the great venue (thanks OpenDNS), some more hallway-con was sorely missed. Be it the way the venue is laid out (preventing from more active/vocal discussions from happening other than outside), or the decision to run a dry venue (not even bring your own alcohol), I’d want to see how peer-engagement gets more focus there.
Second – the ability to “hack” RSA from a technical person’s perspective, and yes, I still consider myself somewhat technical, regardless of my ability to don on a suite and behave like a business guy. Which is sort of what hacking RSA is… It was intriguing having interactions with people outside of the echo-chamber (aka infosec) who deal with security and having them take a preconceived notion of me as a sales person. Or with those who gravitated to me as “I needed to talk to someone who is technical” – probably after snooping around a bit and choosing their approach based on existing conversations 😉
Last (and I saved the downer for here) – the show floor. After getting over the sheer size of the convention (no worries – BlackHat has a way to go until it becomes an RSA), I had my expectations adjusted a bit. Walking through the halls, you get into a realization that a lot of the companies showing there (especially the south hall) should probably have no reason to exist. The same regurgitation of “threat intelligence”, “endpoint protection” (i.e. APT, 0day, etc…), and your usual “trust me, I’m an engineer” approaches, were becoming comical to a point where I’d need to keep my gaze pointed far away and ignore the noise while walking around. I truly expected to see some new innovative approaches to security, and companies who would break out of the circle-jerk of security vendors. Unfortunately I didn’t see many, the reason forÂ which I can’t really put my finger on (maybe the cost of entry to RSA?).
Overall, a great experience (and yes – lots of new business too), so yes, I believe my #notatrsa streak has come to an end. Or maybe I’m just getting old 😉
Yes – you can engage with other evangelists at RSA! (and what seemed like a weird obsession – collect truckloads of branded t-shirts and vendor giveaways).